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History of Philadelphia radio station 1480 WUBA (Clear Channel)

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  • Discuss 1480 WUBA Philadelphia

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    1. Posted at 2:59 PM on 2/20/2013 by David:
    WUBA, which was WDAS (AM) for most of its history, most of that time as an R&B station (and from 1988 to 2007, a black gospel station), went from being Spanish WUBA aka "Rumba 1480" (the former "Rumba 104.5") back to WDAS on November 22, 2011. Upon doing so, it returned to its African-American music roots with a stunt of an all-R&B Christmas-music format both immediately prior to and during the Christmas season (a sort of counterpart to what adult contemporary stations have been doing with Christmas pop music since and in response to 9/11). On December 27th, the R&B Christmas music was replaced with its current Urban Oldies format(most if not all of which is '60s and '70's soul and '80's R&B).

    2. Posted at 9:35 PM on 1/18/2014 by David :
    In June 2013, WDAS jettisoned its R&B oldies format in favor of Smooth Jazz, thus restoring same to the Philly radio dial for the first time in more than half a decade. The station has even dubbed itself "Smooth Jazz JJZ" (after the former WJJZ ("Smooth Jazz 106.1 [later "Smooth Jazz 97.5," the latter licensed to Burlington, NJ]]).

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